York BID backs Britain’s biggest Ice Trail

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It is already Britain's biggest – and this year the York Ice Trail looks set to be the most spectacular yet.

The York BID is sponsoring the trail, which will see 50 giant sculptures dotted around the city centre.

Previously held during the busy Christmas period, the 2019 event takes place on Saturday 2 February from 10am-6pm, to boost a traditionally quieter time of year.

Organised by Make It York, the theme this year is ‘Myths and Legends’. Taking place a few days before Chinese New Year, the trail will see live carving of a phoenix which will be set on fire when completed.

 

Increase retail spend

New this year will be interactive sculptures on Parliament Street including a carving wall, where visitors can get hands on and have a go at sculpting the ice.

There will also be a three metre long Shuffleboard, where visitors can push disks along the ice to win points and prizes. 

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Three of the sculptures will offer a live challenge where visitors can win York Passes, tickets for the Everyman cinema and chocolate bars.   

A hero camp at Middleton’s Hotel – complete with a fire pit, ice sculptures and Thwaite’s horse and cart – is another addition for 2019.  Children dressing up for the event as their favourite hero will get a free mini hot chocolate.

York BID Executive Director Andrew Lowson said: “We’re delighted to back the York Ice Trail again.

"It’s an event that drives footfall to key businesses around the city and is especially popular with families. 

"February can be a more challenging time for traders in the city and this move to February will help us work together to increase footfall and retail spend.” 

As well as sponsoring the event, the York BID also sponsors several of the ice sculptures, including Roary the Lion, a unicorn, a mermaid and the Millennium Falcon.

 

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