Our monthly report offers a range of insights on the performance of York city centre. Click HERE to read the report for October 2022.
Data provided by O2 indicates that during October 2022 shows that York city centre experienced a 13.2% increase in footfall compared to September 2022 and a decrease of 23.3% with respect to October 2021.
The highest footfall levels were experienced consistently over every Saturdays across the month and during the half term school holiday.
Visitor demographics were overall consistent with the previous month but showing a slightly higher proportion of male visitors and a lower proportion of those aged over 55.
Trips to the city centre from ‘locals’ based with a 10km radius of the city centre represented 41.5% of the total visitor numbers (a decrease of 6% from the previous month) whereas those travelling from 50km or more represented 40.5% of total visits (an increase of 5%). Note that figures do not reflect visits from oversees.
Overall, 33% of visitors to the city during October were from the York Local Authority District which is a 4% decrease on the previous month.
VISA data shown in the report is from Q3 (July to September 2022), which shows a lower proportion of merchant sales witnessed during September than in either of the previous 2 months. The most significant reductions in spend compared to August were seen across Restaurants (-18.5%) and Retail & Hight Street (-26.4%). Hotel & Accommodation saw a slight increase (4.8%).
On average, visitors travelling to the city centre from 30km or more spent 26.3% more per visit than those within the 30km radius.
VISA data is made available to us quarterly. Spend insights for Quarter 4 will be made available as part of the January 2023 report.
To see our previous reports please visit our Insights & Trends page.
If you have any questions regarding the data, you are welcome to contact a member of the BID Team at firstname.lastname@example.org